Premium subscription will allow you to upload your own data onto the platform and you will be able to create custom POIs to load onto your map. You can create and upload the data by yourself or with the help of your Roy Morgan representative.

Creating and uploading custom POIs allows you to determine your own set of POI to be shown on Live Mapping. You can access the data via Select POI under Map Tools and a good example of custom POIs might be your competitors’ locations (For more information on how to upload your own POI, refer to this page).